Margin Calculator

Find profit margin and markup percentages from a selling price and unit cost.

Popular toolRemove image backgroundsCut out a subject in one click — free, private, in your browser.Try it
Profit margin40.00%
Markup66.67%
Profit$40.00

Profit margin = (price − cost) ÷ price × 100, while markup = (price − cost) ÷ cost × 100. They describe the same profit from different bases. Selling at $100 with a $60 cost gives $40 profit: a 40% margin but a ≈ 66.67% markup.

Educational estimate only — not professional financial or medical advice.

Questions

What is the difference between margin and markup?
Margin is profit as a percentage of the selling price; markup is profit as a percentage of cost. A $60 item sold for $100 has a 40% margin but a 66.67% markup.
How do I calculate profit margin?
Subtract the cost from the price, divide by the price, then multiply by 100. ($100 − $60) ÷ $100 × 100 = 40%.